Want to Attract (and Keep) More Millennial Salespeople? Do These 3 Things.
- Madison
- Apr 26, 2021
- 1 min read
July 20, 2017 | By Mike Ryan

Meeting future growth projections will require companies to do a better job attracting and retaining the next generation of salespeople. The problem is that most Millennials don’t see selling as a desirable career choice.
How can businesses get more of them to consider sales as a career? Once they are onboard, how can companies help Millennials feel good about selling?
In this month’s Performance Perspective we explore:
Positioning sales roles in a way that exceeds the expectations of Millennials
Supporting the “virtual freedom” found in sales with mobile incentives
Reinforcing how a sales position exposes Millennials to new things
Connecting employee efforts with the positive effect it has on others
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